In this presentation, you will learn about the latest trends, challenges, strategies, priorities and tips for successful implementation in your company. You gain insights into the role of Chief Digital Officer and organizational models.
Be inspired by how digital innovations can be developed and marketed in the area of products and services. You will receive many practical examples from top companies and valuable tips for implementation.
Find out which marketing and sales strategies, measures and tools you can use to win and retain customers along the customer journey in the digital world. Let yourself be inspired and surprised.